I am trying to decide if I like this idea or not.

On one hand, made to order news/entertainment is a lot better than paying for what you don’t want. Also it is free which is a big bonus.

On the other hand, it is basically an advertisment and now instead of a piece of junk mail, it is a magazine which is considerably more wasteful.

But…its free…and customized…and I will probably use the good old rationalization that since they are limiting it to 31,000 people, they will print 31,000 magazines anyway…I might as well get one and recycle it instead of letting someone else get it and tossing it…..of course, the bottom line is…its free…and I like free things…

thanks for the link Levi.